Products and campaigns that delivered measurable Web3 growth across blockchain ecosystems.
Masterverses TMA
Built and launched a Telegram Mini App from Day Zero — scaled to 100,000+ monthly active users with 30,000+ DAUs. Closed 120+ strategic partnerships, achieved 98% CAC reduction (from $0.45 to $0.01), and secured TON Nest Program Level 3 selection. Doubled revenue within one month through cross-promotions and optimized in-app ad placements.
Endless Domains
Leading growth for a decentralized identity and Web3 domain platform. Built and negotiated strategic partnerships with TON, Polygon, Aptos, Algorand, and Avalanche ecosystems. Enabled 5,000+ Web3 identity mints on Polygon and drove 4–5× organic social growth through ecosystem content campaigns and co-marketing initiatives.
Nuchain (Layer-0 Blockchain)
Led end-to-end GTM strategy for a Layer-0 blockchain product targeting B2B enterprises and B2G (government) markets. Executed high-impact booth strategy at Token2049 Dubai & Singapore, acquiring 200+ qualified enterprise leads. Defined PRDs, product roadmap, and validator partnership programs.
wowTalkies
Drove 23,000+ pre-launch waitlist signups and 500+ first-month downloads for a Web3 social app with zero paid spend. Scaled community to 5,000+ organic followers. Managed 20,000+ on-chain transactions and contributed to selection for Beeloud accelerator. Led full website redesign applying Web3 UX principles.
Nextus Mini App
Defined client scope and managed feature roadmap for a Tap-to-Earn Telegram Mini App. Integrated Telegram bot automation for seamless user interaction. Delivered full admin panel with CRUD API integration and ensured smooth cross-platform functionality.
Web3Vacation
Wrote comprehensive Product Requirement Document (PRD) and conducted UX research to improve onboarding flow. Resulted in a 25% improvement in onboarding completion through iterative design changes focused on user activation and early retention.
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Other Contributions
ASVA Warriors Program
Designed and launched a micro-influencer program for ASVA Labs — onboarded 50+ micro-influencers, managed token launch, AMA hosting, and community engagement. Helped complete the token launch and grow social presence across crypto channels.
RWA Tokenization Platform
Contributed to marketing and GTM for a Real World Asset (RWA) tokenization platform enabling property listing, buying, selling, and tokenization on-chain. Supported go-to-market planning and user experience strategy for the launch phase.
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